Discover Jersey Arts is the brand identity for the statewide arts marketing initiative designed to increase the awareness of and participation in the arts in New Jersey. The initiative is a cosponsored project between the New Jersey State Council on the Arts and ArtPride NJ Foundation in partnership with the NJN Foundation, New Jersey Theatre Alliance, South Jersey Cultural Alliance and the New Jersey Commerce, Economic Growth & Tourism Commission. The campaign promotes general awareness to the public online at www.JerseyArts.com and 1.800.THE ARTS hotline in addition to its Jersey Arts Guide and Jersey Arts Ticket member card program. It also sponsors a wide range of cooperative marketing programs, special seasonal promotions, arts weekend packages, and professional development opportunities for our state's arts community.